The pink packaging is a tribute to Michelle’s biggest inspiration, her mother, who passed away from breast cancer and continues to live on as the heart and soul of the company. Founder Dr. Isfahan Chambers-Harris has a holistic approach when it comes to natural hair. After experiencing a bad reaction (and excessive hair damage) from products with heavy, chemical-laden ingredients, Alodia was born. Dr. Harris used her science background to develop a line that features organic and natural ingredients.
Melanin Haircare
Well, Kay Cola’s bad experience led her to make products to fix the damage and bring life back to her curls. The vegan brand offers a host of products, especially hair oils, targeted to each texture, type and porosity. This growth serum puts frizz and tangles to rest thanks to its essential oils blend (like black castor oil, avocado oil, jojoba oil, grapeseed oil and argan oil). From a hot oil treatment to styling, the product can be used pretty much at any step in your routine. One of the OG natural haircare brands out there, Design Essentials has catered to all hair types since the '90s. A combo of vitamins and proteins can be found in each of their products to condition, nourish and restore your hair.
Kinky Curly
Plus, the packaging stands out in the beauty aisle and we can't get enough of the names like "Big Poppa," "Mousse Def" and "Sucka Free." For a long time, there was a lack of BIPOC representation in the beauty space, especially when it came to natural hair. Brands were often shoved into the “ethnic” aisle, or worse, offered a limited number of options for all hair types and textures. Inspired by a friend calling CEO April Showers a 'unicorn' due to how she balanced life, work and parenting, she used the magical creature as a symbol of inclusion.
Afro Unicorn
A brand centered around \"The Rain Hat\" which blends fashion and function together. The Too Easy Collection (consisting of a shampoo, conditioner, leave-in and styling cream) helps detangle, moisturize and defrizz hair. One PureWow editor even tried the brand and she was definitely not disappointed with the results. Celebs like Alicia Keys, Tia Mowry and Halle Berry can’t get enough of this haircare brand.
The vegan brand uses organic, plant-based and African botanical ingredients in every product to keep hair tangle-free, soft and moisturized, especially for dry, coarse and coily hair. Speaking of OGs, Taliah Waajid was one of the first to have a complete line for curls, braids and locks. All of their products contain 100 percent natural ingredients like shea butter, coconut oil (or as they call it, “shea-coco”) and apple cider vinegar.
Honey Beauty
Each product is labeled to let you know if it works best for curls, coils and tight textures. When founder Muhga Eltigani decided to chop her hair off and start over, she opted to use only natural ingredients in her routine. Soon after, she joined an online community, where she swapped recipes and helpful ingredients with other members. Once she experienced the benefits of these natural formulas on her hair, she decided to launch NaturAll in 2015. In the nine years since, the brand has been offering clean haircare products with ingredients sourced directly from small farmers in Jamaica and Ghana. Mielle Organics took the natural hair community by storm when it launched just nine years ago.
Miche Beauty
When sisters Tonya Thompson and Sharie Wilson opened up their first salon back in 2006 and began exclusively using their own products, they never dreamt it would expand to the public. Fast forward 18 years later, and DreamGirls's 5-Step Healthy Hair Care System is now available internationally. Commercial, Religious, Institutional, and residential sectors continues to guarantee high quality service and final product(s).
In 2009, former founder and CEO Chris-Tia Donaldson sought to make a collection for naturalistas. In 2019, our favorite TV mom launched her very own haircare brand and it has become a go-to for many curly gals. Tracee Ellis Ross spent over ten years perfecting the range in order to create a collection that “empowers your curl pattern.” The best part?
Actress Taraji P. Henson took her own experiences with taking care of her hair and created a natural line, specifically for scalp care. One of the most popular products, the Master Cleanse, has a unique applicator that makes it easier to apply product directly onto the scalp—even if you're rocking a protective style. If we’re not saving Gabrielle Union’s incredible fashion moments on Instagram, we’re double-tapping photos of her hair journey. So when she partnered with her longtime hairstylist Larry Sims to create her own brand, we were ecstatic. The wide-reaching collection is versatile for any style you choose to rock—from curls to braids to weaves—and will maintain the overall health of your hair.
Founder and former nurse Monique Rodriguez used her expertise in health and science to develop a wide range of curly- and coily-focused products. The mixture of herbs, amino acids and minerals can be found in every collection to improve the health of your locks. Sisters Whitney and Taffeta White started this natural haircare brand nine years ago and garnered attention for their styling products and satin head wraps that protect your hair while you sleep. (Three PureWow editors who put the line to the test gave the brand their stamp of approval). If you have coils, Adwoa Beauty’s Baomint collection can keep your hair looking and feeling healthy.
Design Essentials partners Africa Celebrates on gala/awards night – The Sun Nigeria - The Sun Nigeria
Design Essentials partners Africa Celebrates on gala/awards night – The Sun Nigeria.
Posted: Wed, 18 Oct 2023 07:00:00 GMT [source]
As a child raised in Sweden, founder Badria Ahmed found it difficult to find hair products for her afro. After years of chemical relaxers and limited haircare options, she sought to begin her natural hair journey. Once she did the big chop, Ahmed started experimenting with natural ingredients and developed Holy Curls in 2019. The London-based company uses only natural ingredients (like baobab oil, cucpucau butter and aloe vera) to nourish curls, coils and waves. In 2023, Sister Sister star Tia Mowry joined her fellow celeb curly gals (like Ross, Rae and Henson) and launched her own haircare brand, 4U By Tia. After learning how to make hair products from a chemistry teacher, Cindy Tawiah sought to make a beauty brand with natural hair in mind.
When founder Jamyla Bennu couldn’t find products to suit her coily hair, she decided to make her own collection and Oyin Handmade was born. Celebs like Alicia Keys, Lupita Nyong'o, and Viola Davis are just a few A-list customers who have raved about the brand. Founders Wendi Levy and Kim Etheredge created Mixed Chicks to tap into a part of the market that wasn't focusing on curly hair. Coining themselves the "mixed chicks," their mission is to have a line for all curly textures regardless if you're strictly a 2A or an in-between 3C and 4A. Celebs like Jennifer Hudson, Tracee Ellis Ross and Ciara can't get enough of the brand. Coining themselves the \"mixed chicks,\" their mission is to have a line for all curly textures regardless if you're strictly a 2A or an in-between 3C and 4A.
Earthtones Naturals believes in the importance of clean beauty for the overall health of your skin, hair and body. From cleansers to scalp treatments, each product is gentle, safe and hypoallergenic. Sisters and founders Ellen and Ione used their mother's homemade recipes (and her key ingredients like avocado, eggs and mayonnaise) to create their natural haircare brand.
You'll find ingredients like coconut, hibiscus and banana throughout the collections for natural, curly and relaxed hair. Founded by beauty veteran Keenan Beasley, Sunday II Sunday is making it easier to stay active without worrying about your natural hair sweating out (in under 15 minutes, FYI). All products feature botanical ingredients to remove sweat, balance moisture and reduce itchiness, so go schedule that spin class. Celebrity hairstylist Dickey knows a thing or two about natural hair (he counts celebs like Sarah Jessica Parker, Rihanna and former First Lady Michelle Obama as part of his clientele). What started out as a guidebook about how to take care of your hair turned into a product line for all textures to use at home or at his NYC salon dedicated to curly hair.
Started by Kim and Tim Lewis, the clean beauty brand caters to all curly gals who are looking for hair growth, hydration or strength. We won't deny that wash products are important, but the accessories are just as crucial to a naturalista's routine. Grace Eleyae has been offering stain caps, silk pillowcases and knit beanies to keep your hair protected and frizz-free since 2014. In case you didn't already know, silk and satin have been proven to minimize friction, lock in moisture and promote healthy hair growth. So naturally, all the products feature a silk (or satin) lining to keep your locks in top shape all day and night.
These core components and pure oils work to soothe, soften and moisturize your locks. For years, founder Genesis Dominguez noticed the industry didn't represent women like her—an Afro-Latina with thick coily hair. And despite the constant hair discrimination and microaggressions, she embarked on a journey of connecting closer to her roots (literally and figuratively).
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